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Innovation to generate leads

> Brown Ledge

Scenario: Nonprofit foundation with a goal of improving annual appeal campaign results.

Outcome: Developed highly personalized data-driven direct mail campaign that included data analysis, graphic design, print, and mail. Developed other products to extend branding and image. Results - alumni were re-energized by the nostalgic content and donations nearly "doubled" from previous year!

Fundraising mailer with variable images and personalization
Fundraising mailer with personalization
Fundraising mailer with personalization


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